The minister calls for an overhaul of tourism products to attract more international visitors | Policy

Minister of Culture, Sports and Tourism Nguyen Van Hung speaks during the NA session. (Photo: VNA)

Hanoi (VNA) – Localities should revamp their tourism products focusing on cultural demand to attract more international visitors, Minister of Culture, Sports and Tourism Nguyen Van Hung said during a question-and-answer session during the 14th session of the Standing Committee of the National Assembly (NA) in Hanoi on August 10.

Relevant ministries and agencies such as the ministries of public security, foreign affairs and transport should coordinate to create optimal conditions for tourists, the minister said.

Hung said travel companies are slow to reconnect with foreign markets, noting that Vietnam targets vacationers from traditional markets such as China, the Republic of Korea (RoK) and Japan.

Greater attention has been paid not only to the number of tourists, but also to their expenditure, to assess the efficiency of the tourism sector, the minister pointed out.

In culture, there have been changes in both mentality and action, he said, adding that many localities have invested and focused more on building a cultural environment.

For sports, Hung highlighted the success of hosting the 31st Southeast Asian Games (SEA Games 31) last May, which he said helped achieve the sector’s policy goals./.


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