Chinese tourism in 2022 will recover to 70% of pre-pandemic level (report)
Tourists watch a lion dance performance during the New Year holidays at the Penglai Pavilion Scenic Area in Yantai, east China’s Shandong Province, Jan. 2, 2022. Photo:Xinhua
The domestic tourism industry in 2022 is expected to recover to 70% of pre-pandemic levels, and the number of trips to China is expected to increase 16% to 3.98 billion from last year, according to a report of the industry, with the actors of domestic tourism. cautiously optimistic about the outlook despite continued uncertainty caused by the COVID-19 pandemic.
Hu Yongjun, an official with the Chinese Academy of Tourism (CTA), told an industry forum on Monday that by 2022, domestic tourism revenue is expected to total 3.8 trillion yuan ($ 600 billion ), up 27% year-on-year. .
The number of inbound and outbound tourists in 2022 is expected to increase 20% year-over-year, falling to 20% of 2019 levels.
Hu noted that in 2022, if the pandemic is brought under control, the outbound tourism market could recover, and countries along the Belt and Road initiative, such as countries in Southeast Asia. East and Europe, will become the top priority.
Han Yuanjun, deputy researcher of CTA, said that in the winter season 2021-22, China’s snow tourism revenue is expected to reach 323.3 billion yuan, with snow-related sports tourists reaching 300, 5 million, which is likely to meet the country’s goal. to have 300 million people engaged in winter sports become a reality.
Song Ding, a researcher at the Shenzhen-based China Development Institute, told the Global Times that due to the spread of the Omicron virus variant around the world, during the first half of 2022, the Chinese tourism industry could continue to fight against sporadic outbreaks. -UPS. But in the second half of the year, the sector will experience a rapid recovery.
“In 2022, Chinese snow-bound sports tourists, boosted by the Beijing 2022 Winter Olympics, will help the domestic tourism sector return to 70% of 2019 levels in the second half of the year, with the government’s determination to control the pandemic, ”the song says.
According to a survey published by CTA, the Olympic Games have sparked public interest in snow tourism, with 90.1% of those surveyed having participated in snow sports.
A teacher named Wang based in Nanjing, east China’s Jiangsu Province, told the Global Times on Sunday that she was ready to snow sports in the city this year because she is not. never been to ski slopes or ski resorts.
Over the past two years, the Chinese tourism sector has experienced unprecedented challenges and the longest recovery. Hu noted that in the first half of 2021, the industry was above pre-epidemic levels, but hit by sporadic surges, the industry experienced a decline in the second half of last year.
“Despite sporadic outbreaks of COVID-19 in 2021, Chinese tourism has experienced a stable recovery due to a significant improvement in the country’s ability to prevent and control the epidemic,” Song said.
According to Hu, in 2021, the number of domestic tourists is expected to reach 3.431 billion with revenues of 3.02 trillion yuan, up 19% and 35% respectively from last year.
International tourism revenues will grow 23 percent year-on-year to $ 20.8 billion.
Sun Yunlei, an official at Mafengwo, a major Chinese travel platform, said in a note to the Global Times that in 2021, the domestic tourism market is showing new potential. Remote sites with fewer visitors became the first choices, and red tourism as well as winter tourism boosted local economies.
Wu Yuhan, a CTA researcher, said that due to recent outbreaks of COVID-19 and snowy weather, during the three-day New Year’s holiday, per capita consumption of over 1,000 yuan fell by 20 , 8% year-on-year. year.